Squaddie Hub

Squaddie Hub: a place where we can come together as parents to connect and share ideas for keeping the little ones entertained and ourselves happy and relaxed over the coming weeks.

17/04/2020 to 31/12/2023

Pampers-Team 15/06/2021 - 12:00

For the Daddies (aka the superheroes in disguise)

Father’s Day is flying into town on June 20th and our latest Pampers mission is to show that not all heroes wear capes – some wear rucksacks stocked with nappies, wipes, sippy cups and snacks.

Whether it’s Dad, Gramps, Uncle or someone else entirely, your mission, should you choose to accept it, is to celebrate the daddy figure in your little one’s life. Let them know that you and your little one think they’re absolutely smashing.

Is it a bird? Is it a plane? No, it’s a super duper IG filter

Pampers have created a super-duper superhero IG filter just in the nick of time. This terrific filter will help you show the world that the papa in your baby’s life is a real-life legend.

Win 1 of 3 x £50 Amazon vouchers

Kapow! Who needs Superman when you have your own superhero at home? Use the Pampers superhero filter with your little one and their superhero and then share it to Instagram. Then simply upload your screenshots with us for a chance to win one of the vouchers.

For the Daddies (aka the superheroes in disguise)

How to share:

  1. Open Instagram and head to @pampersuk_ire or just search for #PampersSuperHeroes on the Instagram filter section
  2. Select the filter icon and tap “try it”
  3. Apply it to your baby and their superhero’s face and take a snap or video with Pampers Baby Dry Superhero Nappy Pants pack (if you have it – available to buy at Tesco, Amazon, Morrisons, Boots and Asda)
  4. Publish to your story with the hashtag #PampersSuperheroes and tag @PampersUK_Ire
  5. Then, download the superhero template and publish to your story to let your pals know about the superpower of your real-life superhero - and the super cute Pampers Superhero Nappy Pants, of course!

Download super template here

Up, up and away…

The filter’s good, the template is great but the fact that you can win 1 of 3 x £50 Amazon vouchers when you share is out of this world! Simply upload your screenshots with us and we’ll enter you into the draw.

Already shared? Upload your screenshots with us now.

The lucky winners will be chosen on the 29th of June. Full competition terms and conditions can be found here.

The competition has ended.

Congratulations to our lucky winners:

  1. KatieSinclair
  2. Q786
  3. Meganlmack5

@all: Who is the superhero in your bubba’s life?


Ellesmay18 Verified 15/06/2021 - 14:57

Our hero is Daddy Biss we love him so ver much. His superhero power is that unlike most men he can indeed multi task and he is a fun daddy who never stops singing.

Arai Verified 15/06/2021 - 14:58

Me and her daddy! Being born in a pandemic, our baby have had very few contact with the outside world. Being limited excess does have its ups and down. One of the ups are she really think we are superheroes!

Preemiemum2020 Verified 15/06/2021 - 15:32

Can we enter even if we have won something previously?

gaza • 15/06/2021 - 16:10

Thank you for your support

gaza • 15/06/2021 - 16:11

thanks pampers

Semi Verified 15/06/2021 - 21:05

I want this

Semi Verified 15/06/2021 - 21:05

I want win for my hubby

Semi Verified 15/06/2021 - 21:05


gaza • 19/06/2021 - 13:34

Thanks pampers

gaza • 19/06/2021 - 13:35


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