Pampers-Team 14/04/2021 - 09:00

Workshop: How To Get Featured On The Pampers Instagram Page

To you, your little one is already the biggest star, but does the rest of the world know yet? Why not reveal your tiny bundle of sunshine to others and bag yourself a month’s supply of free Pampers nappies in the process?

Snap a stylish shot of your tot with their favourite Pampers nappies (or Pampers wipes), share it on your Instagram and tell your followers what you and your baby love about Pampers and Pampers Squad. Don’t forget to use #PampersSquad, tag @pampersuk_ire, and share the link to be sure your creation gets noticed!

By doing this you can show off your pride and joy to the world, give the guys over at Pampers a reason to smile, and be in with a chance to win a month’s supply of Pampers nappies!

The competitions has ended.

Congrats to our winners:

How to make sure your content stands out?

To get the best shots of your little one together with their Pampers nappies, we have prepared some tips and tricks for you to guide you along:

1. Encourage your baby to look into the camera
It’s not always easy to keep the attention of someone who’s new to the world and has so much to explore. Pull out your funniest faces or hold their favourite toy behind the camera as you snap away to get their eye contact. You might even get a bonus giggle.

2. Baby, pack, and nappy in one
Second in line to your little king or queen, make sure you include the nappy pack and nappy in the picture. Involve other family members including siblings, pets, and even yourselves – the more the merrier!

3. Use good lighting
Lighting is crucial to capture vibrant colours and detail in a photo. The best way to achieve this is to use natural lighting, or a well-lit room.

4. Best angle for the nappies
If you don’t want to show your baby’s face, then we have good news for you! A great angle to present the nappies whilst they’re being worn is from behind. You can hold them on your shoulders or capture them toddling away. By using these techniques, you can avoid showing their face, and get the most out of the product in your picture.

5. Keep it playful
Practice playful poses with your baby! This way you can make the picture eye-catching and have a little fun together at the same time.

6. Stay in your natural habitat!
The best photos are always the candid, unplanned ones that capture the real joy of the moment. If you want to make sure your picture looks as authentic as possible, choose an environment that you and your baby often spend time in – e.g. changing area, playroom.

7. Use the correct hashtags
To be sure your creation doesn’t go unnoticed, don’t forget to use #PampersSquad and tag @pampersuk_ire Now that you have all the pro tips on how to get the best shots, it’s time to get creating and posting! Once your post is live, send us the link to it so we don’t miss it!

Send us you URL

How To Get Featured On The Pampers Instagram Page Use this checklist to make sure your photo pops! Don't forget to download and save it for later - it will come in handy! ;)

The lucky winners will be chosen on the 28th of April. Full competition terms and conditions can be found here.

Pampers-Team 01/04/2021 - 09:00

The great Active Fit Easter Mission

The days are getting longer, the daffodils are blooming and the sound of birdsong greets you when you open the window – yes, spring is finally here and we have the perfect way for you to get active with your little one.

The great Active Fit Easter Mission

We’re going on an egg hunt!

The team at Pampers have created a selection of easter egg colouring-in pages for you to print out, colour in and use as part of a fun Easter activity to do with the kiddo.

So, if your wriggly little explorer is interested in everything (other than sitting still, of course) then it’s time to set up an egg hunt with a difference.

Hide the eggs around your house and garden and see how many your little one can find. You could hide in play pens, cribs, behind bushes – you get the picture!

And, if you share your adventures to your social channels, you could be in with a chance of winning a £30 Amazon voucher too. It’s win-win!

Pampers Active Fit – perfect for little egg hunters

And the best part? No matter how lively your kiddo or how much wriggling they do, Pampers Active Fit Taped, with super-strong grip, wide locking tapes and soft stretchy waist wings, will be there every step, crawl or bum shuffle of the way to keep them comfortable, dry and leak-free.

Here’s how to get involved:

  1. Print out the Easter egg templates here
  2. Colour in solo or, more realistically, get the older kids or bubba to help!
  3. Hide the colourful egg drawings around your house or garden and set your little wriggler off on a mission to find each and every one.
  4. If you want to be in with a chance to win, take pictures of the fun you’re having (and your little one in their Pampers' nappy) and upload to social media with #PampersSquad #PampersEggHunt and tag @PampersUK_ire
  5. Share your URLs with us in your members area:

Full competition terms and conditions can be found here.

The competition is now closed.

Congratulations to our winner christinabrauner!

Happy hunting folks, we can’t wait to see your pics!

@all: Will you set up an egg hunt for your little wriggler this Easter?

Pampers-Team 19/03/2021 - 09:00

Why hello there!

Being a parent is tough. Being a parent during a pandemic is doubly tough. That’s why we’re pleased as punch to be able to welcome all the new mums, dads and kiddie carers to the Pampers Squad who’ve joined us the last month!

Why hello there! Highlights from our latest Pampers Active Fit project. Thanks for making us smile Squaddies Cuquix, MiniM20, Bexgiraffe, jwell24, Bunny89, June, Cheesymow92, Sannycris and Almah2016!

Yup, while we’ve all been staying home and not seeing our loved ones, we have been connecting online and the Pampers Squad community has been growing.

So, whether you’re brand new to the Squad or you were one of the first ever subscribers. We want to see your faces!

Here’s what to do:

  1. Take a snap of you with your gorgeous bubba
  2. Upload to Instagram or Facebook with a few words about you and your little one
  3. Use #HelloSquaddie, #PampersSquad and tag @PampersUK_ire so your fellow Squaddies can find you
  4. Share the URL to your post with us so we can feature you on the Pampers Squad
  5. Search #HelloSquaddie #PampersSquad and follow any fellow kiddie carer accounts that you like the look of!

Fancy a £30 Amazon voucher?

We’ll be going through all of your shares and choosing our favourites. The ones which make us smile most will be featured on the blog as always and one lucky winner will receive a £30 Amazon voucher to spend on anything that makes them smile.

Full competition terms and conditions can be found here.

The competition is now closed.

Congratulations to our winner LifeWithBabyNoah!

We like to think that here at the Pampers Squad, we’re a team. Together, we stay up-to-date with all the latest Pampers news, find out about special offers and take part in projects where we can get full-size Pampers products absolutely free.

And, we’re delighted that you’re all here – faces old and new!

@all: Say hi! Who are you and how old is your bubba?

Pampers-Team 02/03/2021 - 13:00

Hear hear Squaddies, there’s a new project in town! 📢

Have you heard Squaddies?! There’s a new project in town and it’s a big one!

There’s a dual project on Pampers Squad, and 4,500 lucky Squaddies will have the chance to test Pampers’ new premium lines; Pampers New Baby or Pampers Active Fit taped nappies for free! 👶

So don’t miss out! Apply now to try either Pampers New Baby nappies or Active Fit nappies with your little one!

Find out more

Share the joy! Invite your pals & followers to the Squad! 🎉

Sharing is caring! So why not share all the joy the Squad has to offer with fellow mamas and papas with little ones in nappies, or parents expecting their precious new arrival? Help share the joy and invite them to the cutest Squad in town! How you ask? Do one of the following to spread the word about Pampers Squad:

  • 📱 A screenshot worth a thousand words: Take a screenshot of Pampers Squad and share on your Insta story
  • 💻 Group effort: Share this link in your go to parenting Facebook group with a few words on why being part of the cutest squad in town pays off
  • 💕 Make it personal: Share Pampers Squad and all it has to offer with your parent pals via WhatsApp or a quick call

What’s in it for you?

We appreciate busy Squaddies that help us spread joy! Upload a screenshot of your post or message, or send us a link to increase your chances of being chosen for one of our exclusive projects! 🍀

Submit your URL links Send us a screenshot

@all: Are you excited about this project?

Pampers-Team 09/02/2021 - 10:00

Super news for Pampers Nappy Pants fans

Holy Smokes, Squaddies! Remember the adorable superhero themed Pampers Nappy Pants that launched last year? Well super news, they’re now available on Amazon at ’out of this world prices!

Super news for Pampers Nappy Pants fans

If your little one is a tiny Wonder Woman or mini Superman in the making then support their dreams and help them to dress the part. But, these fab nappies don't just look super, they provide champion levels of protection too:

The super route to Pampers protection

  • Pick up a pack for your little hero in sizes 4 to 6
  • Featuring adorable Superman, Wonder Woman and Batman designs to help bubs spread their wings
  • 360° fit flexes to your baby's shape to help prevent gaps and leaks overnight so your little superhero can dream a little dream all night long
  • Easy tear sides for speedy changing when your little superhero wants to fly out of a nappy change
  • All-around stretchy waistband so nappies go on with just one pull – perfect for easy changes even when your little one is striking their best superhero pose

Rather than the usual price of £36 for a bumper pack of 108 Nappy Pants, these fab Nappy Pants are available for just £21. But hurry, this discount will be gone quicker than Clark Kent’s specs and will only last until Feb 11th.

Interested? Then what are you waiting for?

Take me to the Amazon store now

We’ll see you over there, Squaddie!

Submit your vote

Are you going to take advantage of this super discount on Amazon?

100%! How could I miss?

5 participants, 56%

Not this time

4 participants, 44%

Pampers-Team 19/01/2021 - 15:00

Shop, share, and win!

Attention Squaddies, we have good news for you!

All Pampers Jumbo Packs are half price at Morrisons online and in-store up until and including the 23rd of January 2021. Not only you can enjoy this fantastic discount, but you can also pass on the message to your friends and followers and help them save a few pennies. And what is more, you can also win up to £60 in Amazon vouchers.

Shop now

To double your chances of getting your hands on those vouchers we are giving you two options to enter – pick one or pick both!

Part 1: Shop to win a £30 Amazon voucher

  1. Purchase your Pampers Jumbo Pack from Morrisons either in store or online.
  2. Upload your purchase receipt or a screenshot of your online order confirmation (don’t worry, we don’t share this anywhere).

Upload your receipt

Part 2: Share to win a £30 Amazon voucher

  1. Share a post or story with the hashtag #PampersSquad to let your friends and followers know about the Pampers Jumbo Pack half-price discount at Morrisons.
  2. Copy the below link into your post. If you are using Instagram, slip it into you Bio, or use it as a swipe-up link:
  3. Send us the URL to your post, or a screenshot of your story.

Upload a screenshot of your story or Submit a link to your post

One lucky winner will be chosen from each competition on the 1st of February. To double your chances, take part in both!

The competition is now closed.

Congratulations to our winners Allthingsbaby_2020 & DiddyDiane!

Submit your vote

Are you going to take advantage of this super discount at Morrisons?

Yes, online

8 participants, 26%

Yes, in-store

20 participants, 65%

Not this time, but I’ll let my friends know about it

3 participants, 10%

Full competition terms and conditions can be found here.

@Squaddies: Which Pampers nappies are you going to stock up on?

Pampers-Team 30/11/2020 - 15:00

New member of the Pampers Pure family

When it comes to our little ones’ skin, us parents refuse to settle, right? So, even though we’re happy to give up a Saturday night out for Sunday morning giggles, we’d never compromise on protecting our baby’s delicate skin.

Pampers Coconut Pure Wipes use 100% plant-based fibres, 99% naturally derived ingredients, the power of natural coconut oil and combine all the benefits of gentle moisturisation with the handy convenience of a wipe.

Sounds good. Where can I get them?

Well, this is the best bit. Not only are Pampers Coconut Pure Baby Wipes now available online and in store, but we’ve got all the insider info on where you can get them at the best price.

If you head over to Morrisons you’ll find the 3 pack of these fab new wipes at just 3 for £10.

Get your own

@all: Is it just as important for you to moisturise your wee one’s skin as protecting it?

Pampers-Team 17/11/2020 - 09:00

Pampers For Preemies: A very special Squaddie mission

The team at Pampers aim to support the happy and healthy development of every baby, including those born early. That’s why this World Prematurity Day Pampers is continuing their support of the smallest babies and their families.

This year, a lack of contact and support has meant that many parents with premature babies can feel lonely and isolated, impacting their mental health and even affecting bonding with the new little one.

That’s why Pampers have teamed up with leading prematurity charity Bliss and in-hospital technology partner vCreate, to ensure that premature babies and their families feel supported and connected during this unusual time.

We’d love your help to spread the word so that we can all support preemie babies and their parents.

What Pampers are doing?

The team at Pampers are working to ensure parents of premature babies have the support and connection that they need. They’re joining up with Bliss and vCreate to provide greater access to technology and suitable resources to ensure new mums and dads feel confident in caring for their little one.

Pampers will also continue to donate their smallest nappies to the most delicate babies. Pampers Preemie Protection nappies are designed for babies weighing less than 1.8lb and offer a special fit to give the smallest babies the skin protection they need.

And how can we help?

There are a number of different ways that we can get involved and help support preemie babies and their families. Here’s how:

1. Get Social

For every share of #PampersForPreemies, or the designated emoji on Twitter, Pampers will sponsor £1 towards the funding of iPads and dongles to NHS Neonatal Units in need with partner @vCreate.

  1. Head over to Twitter: Use the #PampersForPreemies hashtag to find the bespoke campaign emoji
  2. Share your story: Some of us will have direct experience of prematurity. Whether your little one came early or you just remember those tiring early days, we want you to share your experiences to social media. Simply say a few lines about your experiences with a newborn
  3. For every tweet that uses the #PampersForPreemies hashtag, £1 will be donated to vCreate to help to support preemies and their families feel connected

Terms and conditions apply.

Upload my URL now

2. Shop smart

Which shop do you usually pick up your Pampers nappies from? Shop smart and head to to donate:

During these strange times, no one deserves to feel alone, least of all a new mum. Let’s do what we can to show them that even apart, we’re all connected.

@all: Will you show your support for preemie families?

Pampers-Team 03/11/2020 - 09:00

KAPOW! Your Pampers Superhero Mission has arrived

Attention Squaddies! We have a brand-new mission for you, should you choose to accept it…

Pampers are launching the cutest Superhero range of their ever-popular Pampers Baby-Dry Nappy Pants and they want you to help spread the word (and maybe win a pack of the adorable nappies available in sizes 4, 5 or 6).

KAPOW! Your Pampers Superhero Mission has arrived

What’s so cool about these new nappies?

As mamas, papas and kiddie carers, we think you’re all superheroes and we know that your little one does too. That means it’s time to join the superhero gang and pick up a pack of superhero Nappy Pants for your kiddo, perfect for dressing up season!

The super cool Nappy Pants are decorated with pics of Batman, Superman and Wonder Woman and provide all the fab protection that you’ve come to expect from Pampers (we’re talking all-around stretchy waistband for easy changing, 360° fit that flexes to baby’s shape and a super absorbent core that keep wetness away from delicate skin).

I’m in. Where can I get them?

We’re glad you asked… The nappies are available in Asda, Morrisons, and Boots where you can pick up a pack today! Or why not take part in our mission to have the chance of winning one?

Yes, I want to win! How do I share?

Fab! To win a pack of these super cute nappies, you'll need to get social!

KAPOW! Your Pampers Superhero Mission has arrived

  1. Take a pic of your little one doing their best superhero pose (cloak optional but very much welcome!) and post on Instagram
  2. Include the hashtags: #PampersSuperheroes, #PampersSquad and tag @pampersuk_ire
  3. Then upload the links of your social shares with us before 16th November and you’ll automatically be entered into the competition to win one of 10 packs of Pampers Baby-Dry Superhero Nappy Pants.

Full competition terms and conditions can be found here.

Sound good? SUPER! We can’t wait to see your posts!

The competition is now closed.

Congratulations to our winners, Amie1993, Mariyadimova86, StevieJan, Kikimak, Slk1986, MamaOf2Mel, @flos2016, Gemmiepot, monamy4 and Singlemum2!

KAPOW! Your Pampers Superhero Mission has arrived

@all: What do you think of these SUPER nappies?

Pampers-Team 29/10/2020 - 10:01

FREE Ticket Giveaway - The Baby Show Live @ Home!

This autumn the UK’s leading pregnancy and parent event is going virtual!

FREE Ticket Giveaway - The Baby Show Live @ Home!

The Baby Show Live @ Home is part of The Baby Show, which usually takes place at ExCeL London, NEC Birmingham and Olympia London. This year, from 30th October to 1st November, you can experience 150 baby brands with exclusive show offers, plus an amazing line up of speakers and celebrities, through their new virtual platform. Find out more here.

Pampers are proud to partner with The Baby Show team and offer our Squaddies the chance to attend the upcoming The Baby Show Live @ Home for FREE!

But be quick as there are only 100 complimentary tickets available using our unique Pampers event code!

Here’s how to redeem your complimentary Weekend Virtual Pass (worth £20pp) for The Baby Show Live @ Home:

  1. Register here and enter our unique event code LAHEXB20 in the ‘complimentary ticket code’ box. You can do this up until all our 100 free tickets have been snapped up!

  2. The Baby Show will be notified when you have completed the registration form.

  3. Once the event is ready to go live, you will receive a login link by separate email from - where The Baby Show Live @ Home with Lidl will be hosted online.

  4. Please remember to add to your address book so it doesn't go into your spam as you need this personalised login to come!

  5. The event goes live on Friday 30th October at 9 am, so be ready with a cuppa and a nice comfy sofa to log in that morning. You will be able to shop until Sunday 1st November at 5 pm and also view all of the pre-recorded talks/demos/discussions for a further 48 hours.

Please email queries to

Our Pampers Virtual Stand will be live throughout the event - we look forward to seeing you there! PLUS, don’t miss Pampers Brand Partner Midwife Marley’s live talk on Saturday 31st October, where she’ll discuss baby’s skin health and the role of nappies.

Terms and Conditions

  1. This bespoke code must be redeemed online here: The Baby Show Live @ Home
  2. To redeem the bespoke code, enter the code in the box.
  3. This bespoke code must be redeemed by midday Sunday 1 November 2020.
  4. This bespoke code can only be redeemed for The Baby Show Live @ Home, from Friday 30 October to Sunday 1 November 2020.
  5. One bespoke code is valid for one standard Weekend Virtual Pass entry for any one day from Friday 30 October to Sunday 1 November 2020.
  6. Nobody can access the digital platform or app without buying a pass.
  7. Weekend Virtual Passes cannot be transferred and there is a no cash redemption.
  8. The presenter reserves the right to alter or vary the content or timing of the whole or any part of the event in circumstances beyond its reasonable control without any obligation to make any refunds or exchange tickets.
  9. The presenter does not accept any responsibility for any loss or damage to personal property while taking part in this event.
  10. Please check event details, timings as these may be subject to change.
  11. Any complaints relating to the event should be made to, prior to or during the event.
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